Podscribe Blog
The latest features, learnings, and industry insights.
Be the first to know— receive these updates in your inbox!
New: Auto-Generate Campaign Recap Presentations, and Find Shows with Audiences Similar to Existing Customers
Save hours on reporting with Overview Presentation Export and expand reach using customer segments and lookalike audience discovery.
Measure In-Store Conversions with Podscribe
Connect your audio ads to real-world sales. Podscribe’s new in-store attribution links ad exposure to verified offline purchases via Shopify, Ibotta, and credit card transaction data.
Meet Podscribe’s SmartServe: Unlock Realtime Optimization and Control on Media Buys
Podscribe launches SmartServe, a new ad-serving solution that gives advertisers programmatic-style control and real-time optimization for any direct or PMP/PG buy — no re-platforming required. With a simple VAST tag, marketers can manage frequency, retarget audiences, run A/B tests, and fine-tune campaigns across publishers in real time. It’s precision targeting made simple — the Swiss Army knife of podcast advertising.
New: Re-create Reports, TransUnion Demographics, Brand Safety Exports, Language Filters, & Subnetwork Visibility
Explore Podscribe’s latest updates: clone reports instantly, access TransUnion demographics, export brand safety data, filter shows by language, and view subnetworks on publisher pages.
The Resilience of Podcast Measurement in the Privacy Era
Why Podcast Measurement Thrives in a Privacy-First World | Podscribe x Libsyn
Podscribe Achieves SOC 2 Type II Compliance & Expands Global Measurement Tools
Podscribe Achieves SOC 2 Type II Compliance & Expands Global Measurement Tools
Why Measuring Multiple Channels Is Essential
How Podscribe Does Multi-Touch Attribution & Why Measuring Multiple Channels Matters
Build Smarter, Privacy-Safe Healthcare Campaigns Through Our Integrations with Freshpaint and Ours Privacy
Healthcare advertisers face a unique challenge: how do you scale campaigns and prove ROI without putting sensitive patient data at risk? With Podscribe’s new integrations with Freshpaint and Ours Privacy, you no longer have to choose between growth and compliance. These partnerships unlock HIPAA-compliant attribution, advanced privacy protections, and full-funnel analytics, all designed to help healthcare marketers finally validate performance while safeguarding patient privacy.
New: Show Engagement Scores, Vanity URL Tracking, Advertiser Tab on Publisher Pages, & MFA Logins
Discover Podscribe’s latest updates: multi-factor authentication, advertiser visibility on publisher pages, vanity URL conversion tracking, and new engagement scores.
New: Simulcast Country Breakdown & Flexible YouTube Modeling
Discover Podscribe’s latest updates: country-level breakdowns for simulcast audiences and customizable YouTube modeling.
New: By Campaign & Device Reports, New Countries in Ranker, Genres in Lag Report
Analyze performance by campaign and device, explore top shows across 20 countries in the Ranker, and compare conversion timing by genre with the new Lag Report.
New: By Creative Reports, Limited Account Type, Brand Customer Segments in Tag Setup
We’ve just launched three exciting new features: a fresh reporting format by creative, an added set of user permissions, and brand customer segments. Read on to see what’s new!
Podscribe Planner, Refreshed: A Smarter Way to Build Media Plans
Explore the refreshed Podscribe Planner—designed to help advertisers, agencies, and publishers find shows, track reach, and streamline media planning.
New: Programmatic Publisher Reporting, Aggregated Delivery Progress Bar, and New Multi-Advertiser View
See publisher-level programmatic data, track delivery pacing, and view all advertising clients in one place with Podscribe’s latest dashboard updates.
New: Social Airchecks, Attribution Profiles, and Publisher Visibility Controls
Track social posts, customize attribution settings, and control publisher data visibility—three new updates to streamline and strengthen your podcast campaigns.
Now Live: Spotify Video Modeling & Custom Reporting Views
Discover Podscribe’s latest dashboard updates: unify audience insights with Spotify Video Modeling and customize your reporting views with flexible columns and time zones. Gain better control, visibility, and impact across your podcast campaigns.
New in Podscribe: Hourly Views, Scheduled Reports, and Saved Dashboard Filters
Discover Podscribe's latest features: Hourly Performance Views, Scheduled Reports, and Saved Dashboard Filters. Automate reporting, streamline campaign analysis, and gain actionable insights. Perfect for advertisers, agencies, and publishers aiming to boost efficiency and campaign performance—right from your Podscribe dashboard.
Introducing TransUnion-Powered Audience Intelligence Tools
Identify top-converting audience segments and find more podcasts that reach them. Get granular listener insights with Podscribe’s TransUnion-powered tools.
Announcing: Fairing x Podscribe Integration
Podscribe now integrates with Fairing to combine survey insights with attribution data—giving marketers a clearer view of what drives conversions across channels.
Announcing: Attribution & Reporting Enhancements
Discover Podscribe’s latest attribution and reporting enhancements — compare performance by buy type and track CPA & ROAS across segments to optimize media spend and campaign outcomes.

