April 2026 Top Podcast Advertisers
Summary
Shopify has taken over as the #1 spender for April ($4.9M).
McDonalds is not only in the top 10 again this month, but it’s jumped from #10 to #6, spending #2.3M.
Home improvement retail brand, Lowe’s, Pharmaceutical Research and Manufacturer, PhRMA’s America Cures campaign, furniture and homegoods brand, Wayfair, and mobile wireless brand, PureTalk all entered the advertiser ranker this month.
Lowe’s not only entered the ranks this month but immediately placed #5, showing a +66% increase in ad spend.
Top Advertisers by Estimated Ad Spend
Ranked by the estimated total spend across all advertisers.
| Rank | Brand | Industry | Advertiser Type | Estimated Spend | 1 Mo. Change % | Top Show Genres | Shows | % Ads Host Read |
|---|
*’Amazon’ now includes all of the company’s owned brands.
**Data captured from April 1st - April 30th, 2026.
***We've made a slight methodology tweak to how we calculate advertiser spend in the month of April 2026. The numbers in this ranking and any future rankings are reflective of this update.
About Podscribe’s Ranker
The Podscribe Ranker is the industry's most comprehensive podcast ranker, offering a complete view of show, publisher and advertiser performance. Unlike traditional rankers, we go beyond RSS data—tracking podcast downloads, YouTube views, Spotify Video, and more—to reflect how audiences consume podcasts today.
We also include every known show and publisher in the rankings, to always ensure a complete industry view.
Rather than a static snapshot, Podscribe provides live growth trends, helping buyers and publishers spot rising shows early. With cross-platform tracking and direct data from major shows, it delivers the most accurate rankings available, even for podcasts without a prefix.
