Access the Q3 2025

Podscribe Performance Benchmark (PPB) Report

Run the best-performing podcast campaigns, with critical insights such as:

  • The rise of audience buying (compared to direct show buying)

  • The top performing apps, devices, and DMAs to target for performance

  • The ideal ad frequency, top show genres, and more…

The report breaks down the latest benchmarks from 66K+ campaigns and 17B+ impressions from July 2024 through June 2025.

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Q2 2025