SXSW 2026 | March 12-18
Podscribe is an official sponsor of SXSW 2026 in Austin, TX
Join us at the Podcast Industry Stage at the Waller Ballroom F, Austin Marriott Downtown on March 13, 2026 at 11:30am CT.
Podscribe’s Head of Partnerships, Matt Drengler, will be presenting alongside Lindsay Piper Shaw (Right Side Up), Steve Politziner (ESPN, Good Karma Brands), and David De Rosa (Gusto) in a session titled From Podcasts to Radio: Unlocking Scaled Audio with Modern Attribution
Radio ad measurement has advanced far beyond traditional metrics, following the path podcasting paved first. As pixel-based attribution reshaped marketer expectations, offline audio is getting a fresh look. This panel explores how radio measurement is becoming smarter, more connected, and more accountable. Leaders from Podscribe, Right Side Up, Gusto, and ESPN will share how context, attention, and cross-platform signals are redefining success—and what marketers need to know to navigate today’s audio landscape.
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