Podscribe is an official sponsor of SXSW 2026 in Austin, TX

Did you catch us at the Podcast Industry Stage at the Waller Ballroom F, Austin Marriott Downtown on March 13, 2026 at 11:30am CT?

Podscribe’s Head of Partnerships, Matt Drengler, will be presenting alongside Lindsay Piper Shaw (Right Side Up), Steve Politziner (ESPN, Good Karma Brands), and David De Rosa (Gusto) in a session titled From Podcasts to Radio: Unlocking Scaled Audio with Modern Attribution.

Radio ad measurement has advanced far beyond traditional metrics, following the path podcasting paved first. As pixel-based attribution reshaped marketer expectations, offline audio is getting a fresh look. This panel explores how radio measurement is becoming smarter, more connected, and more accountable. Leaders from Podscribe, Right Side Up, Gusto, and ESPN will share how context, attention, and cross-platform signals are redefining success—and what marketers need to know to navigate today’s audio landscape.

See on SXSW

From Podcasts to Radio: Unlocking Scaled Audio with Modern Attribution

Podscribe at Podcast Evolutions

Our Head of Partnerships, Matthew Drengler, also participated in another panel for Podcast Evolutions at SXSW.

“‘No’ from a brand doesn't mean your content isn't good enough. It usually means the timing isn't right.
At Podcast Movement Evolutions at SX SW , a powerhouse panel reframed how creators and networks should hear a brand pass: budget cycles, genre testing phases, and timing drive more rejections than content quality ever does.

Alex Burris Cline (COO, The Paragon Collective ), Matthew Drengler (Head of Partnerships, Podscribe ), Annabel Garcia Eller (Podcast Agent, G ersh ), and Adam McNeil (SVP of Client Services, ADOPTER Media, A Podcast Advertising Agency ) brought the perspective of networks, agencies, and ad tech to the table.

The brands saying "not yet" are still future partners if you stay persistent and transparent. Sustainable growth in audio isn't just about collecting yes's. It's about knowing how to work the long game.”