Time-Based Attribution Insights with The Lag Report

Every advertiser asks:

 "How quickly do listeners convert after hearing our ad?" 

Meet The Lag Report.

This tool breaks down when conversions happen after exposure to your content. You can see what percentage of conversions occur within specific windows - from the first 24 hours to several weeks later.

The Lag Report helps you:

• Understand typical conversion timelines

• Identify what campaigns drive the quickest response

• Optimize campaign timing

• Make smarter decisions about attribution windows

Path and Summary View

• We don't just track shows with our prefix, we include data from shows where we track DAI campaigns using our pixel. This means we can provide accurate data for major shows even without direct prefix integration. The result? A much more accurate picture of the rankings.

• The Summary section provides metrics that quantify the user journey. Here you'll find key insights like average exposure frequency, and average time to conversion. You can now map trends, and use listener behavior to back your decisions with data.

Find The Lag Report

Questions?

Our team is here to help – just reach out to adops@podscribe.com for assistance with account setup and show verification.

Take your podcast analytics to the next level with our full Podscribe research package →  Request a demo.