Cross-Channel Attribution That Proves What Works in Audio
Connect every ad impression to real outcomes. Get clear, unbiased data that shows which ads truly drive results.
Trusted by the Largest Brands, Agencies, and Publishers
Attribution That Matches How People Listen
Analytics give you visibility, but attribution gives you proof. Podscribe doesn’t just show how ads performed. It shows which ads actually caused conversions.
Beyond Impressions
See the impact of ads on real customer actions, not just exposure
Proof Over Guesswork
Replace assumptions with hard evidence that ties spending to outcomes.
Actionable Insights
Optimize confidently with data that reveals what’s working and what’s not.
True Credit
Know exactly which podcast ads drove signups, sales, or downloads.
Stop Relying on Broken Attribution Methods
Traditional attribution leaves advertisers in the dark. Podscribe fixes the flaws that waste spend and stall growth.
Flaw: Pixel Blind Spots
Web pixels miss conversions across devices. Podscribe tracks every path listeners take.
Flaw: Last-Click Bias
Credit goes to the wrong channel. Podscribe assigns true credit to podcast ads.
Flaw: Manual Reporting
Slow, error-prone spreadsheets waste time. Podscribe automates attribution in real time.
Flaw: Vague Insights
Exposure data hides real impact. Podscribe reveals precise, conversion-level outcomes.
How Podscribe Connects Audio Touchpoints
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Multi-Touch Across Channels
Trace podcast, streaming, and CTV exposures before every conversion for full-funnel clarity.
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Household-Level Identity Graph
Match ad exposures to conversions across devices with precise, IP-based identity resolution.
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Incrementality Built In
Measure true lift by isolating net-new conversions vs. natural outcomes.
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IAB-Certified, Independent Attribution
Unbiased, third-party crediting you can trust, not tied to ad networks.
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Real-Time Attribution Reporting
Dashboards refresh instantly, allowing you to optimize campaigns without delay.
The Business Value of Audio Attribution
With Podscribe, attribution isn’t just a metric; it’s a growth engine. Prove ROI, optimize spend, and scale audio with confidence.
Prove ROI
Show true return across podcast, streaming audio, and CTV campaigns.
Optimize Channel Mix
Allocate budget toward the platforms and shows that actually convert.
Eliminate Waste
Cut underperforming placements before they drain your ad dollars.
Scale With Confidence
Grow campaigns backed by transparent, verifiable performance data.
The Marketing Intelligence Engine for Podcast Advertising
A one-stop solution to help advertisers, agencies, and publishers measure, improve, and scale performance at every stage in the funnel.
Start Proving What Works in Audio
Make audio your most accountable channel. See Podscribe in action and verify every dollar invested.
